IKEA’s Cardboard Camera and It Actually Works (VIDEO)

IKEA, you’ve done it again. First, you gave me cheap, but pretty cool-looking furniture. If that bookshelf I built by myself falls apart in two years, so be it. At least, I had a bookshelf.

Then, you gave me your Swedish meatballs. I don’t really care what animal parts you use in those things, the meatballs are cheap, taste good, and I’m eating something exotic, so take that mom.

Then, you announced you are giving the world the IKEA city. I probably will never live there, but now I know there’s place I can go if I feel a need to build my own roads and toilets.

Now, Ikea has given the world a camera made out of cardboard. And here’s the kicker: It actually works.

You can take up to 40 pictures and then dump onto your computer via USB. It doesn’t have a screen like a digital camera, so you can’t see the pictures until you put them on your computer. But it doesn’t use film either. It’s cheap ($30), but not a disposable camera. You can use the camera again and again, as long as you erase the pictures. Yes, it has no real features (no zoom or image stabilization), but still it’s a camera.

A cool, retro digital camera at the fraction of the cost? That’s pretty awesome.

P.S. I had to rewatch the video several times to realize they were joking about the camera’s features. Those Swedes have a very dry sense of humor.