Hillary Clinton is widening her lead for the Democratic nomination, but she’s still having trouble winning over Millennial voters. In times like these, it’s time to bust out the big guns - like appearances in wildly popular television shows like “Broad City,” beloved by Tumblr users everywhere.
This very special episode involved Ilana losing her job and volunteering to cold-call voters at the Clinton headquarters in Brooklyn. At one point Hillary appears in her cheeriest green coat, and Ilana and Abbi freak out as she walks up in slow motion, smiling broadly and winking with such intensity that a lightbulb behind her explodes.
It’s all a bit too staged - our host R.J. Aguiar is convinced the wink was added in with CGI - but as James Poniewozik at the New York Times points out, Clinton is regularly mocked for her smile or laugh, and at the same time told to smile by male pundits like MSNBC’s Joe Scarborough. So it’s no surprise that her thousand-watt smile in this ep was as carefully orchestrated as possible.
Meanwhile she’s also trying to recapture the meme-worthy status she enjoyed with the “Texts from Hillary” Tumblr meme:
"All this may explain why Mrs. Clinton said yes to the pitch — via the show’s executive producer Amy Poehler — that she appear on 'Broad City,' which is millennial, ardently feminist and a virtual fountain of Internet GIFs. Late-night talk shows and 'Saturday Night Live' are still integral to campaigns, but in today’s politics, the dream is to meme: to be portrayed in images that frame you through the lenses of another viewer’s passion."
Did the guest appearance win any young people over? I guess only time will tell.