Snapchat Gets New Geofilter Feature

It's like a cheesy graphic scavenger hunt!
By Emy LaCroix
  • Introducing Geofilters

    Source: / Via:

    Are 10-second selfies just not cutting it for you anymore? Snapchat has the cure. In order to turn your regular, boring life into something a little more graphic and fun, Snapchat has added a brand-spanking-new geofilter feature. The feature will allow users to swipe on the preview screen to see location-based graphics, typography and doodles.

    The new filters can only be unlocked by turning on location services in certain areas – currently the feature has launched in Los Angeles and New York City. Snapchat has said on it’s blog that it will not store any location data.

    Graphics include fun words relating to location and stickers of landmarks. This has also opened up an advertisement opportunity, as companies like Disneyland and SoulCycle will offer brand-based filters at their locations.

    So get out there, snappers! There are new filters to be found!