Emoji Movie Confounds With Handmaid’s Tale Style Advertising

This is a total ":(" from the people who should be bringing us ":)".
By Alex Firer
  • “The Handmaid’s Tale” is an unbearably dark show that creates commentary on the current state of oppression of women in a way that’s grim and unblinking — focusing on the violence and utilitarian aspect of how we treat women as a society. The Emoji Movie is an upcoming movie about big dumb smiling faces and also has Patrick Stewart playing a big old literal turd.

  • One would think that the two would have nothing in common — nary the two shall meet!— yet, that goes on to ignore the ever uniting force of capitalism! If people think they will make money, they will do anything — INCLUDING posting the Smiling emoji into the Handmaid’s Tale bonnet. Brrr.

  • The Tweet was taken down, but it was left up for two days, and it just goes to show — the people behind the marketing of the Emoji movie want you to associate it with misery and the fight for women’s rights. Good work, emoji movie. Real great work.

    What do you think about the Emoji Movie’s insane marketing push? Let us know in the comments or on Twitter at @WhatsTrending.