Whenever Spike Jonze releases a new video, it is always an event. It feels like only yesterday his fantastic video for his KENZO World Perfume ad broke the internet’s mind in half, and now he’s back with another trippy mind-bending video — this time an ad for Apple’s HomePod starring FKA Twigs.
The video shows FKA Twigs coming home after an exhausting day at work, asking her Apple HomePod to play something she likes (specifically ’Til It’s Over’ by Anderson .Paak) and then proceeds to stretch and reshape her incredible apartment with equally mind bending dance moves and grace. FKA Twigs pushes into her wall only to find a double of herself in a mirror, which invites her into the glorious mirror world. Together they dance, each one with a different personality, until one dances off into the darkness leaving a shadow figure in the distance. It’s a gorgeous advertisement and another brilliant video from Spike Jonze.
What do you think of the video? Let us know in the comments or on Twitter at @WhatsTrending.