The first commercial, “Brad’s View,” has NASCAR driver Brad Keselowski using his iPhone, inviting viewers to “See what he sees” and check out the #NASCAR trends.
With the ads clearly focusing on sponsored hashtag pages, it looks like Twitter could be scouting for more brands and businesses willing to engage in partnerships for a social media boost. But this also comes at a price for tweeters, who will have to put up with filtered content on promoted pages.
Check out the series below and tell us what you think. Is this mainstream coverage a good look for Twitter?