M&S has been slammed for a window display which shows his and her's Christmas presents. The men's display smart suits, the women's shows skimpy underwear.
Is this an example of modern-day sexism – or feminism gone mad? pic.twitter.com/2VaSdvSCKn
— Good Morning Britain (@GMB) November 21, 2018
Popular UK department store, Marks and Spencer, dressed their windows appropriately for the holidays. From Christmas trees to gifts to give to your loved ones, they had it near enough perfect to entice the public into their store. We say near enough perfect, because they made one huge mistake…
To be clear: @marksandspencer believe that the 'MUST HAVES' are:
For MEN: 'outfits to impress'
For WOMEN: 'fancy little knickers'
Imagine for a moment if those window displays were reversed.
Go on M&S …. we are watching.PS Who signed this off? #sexist #marksandspencer pic.twitter.com/XOqLUSElgd
— FiLiA (@FiLiA_charity) November 18, 2018
Seriously? You would’ve thought by 2018 that the whole idea of ‘women should be sexy’ and ‘men should be professional’ would be scrapped? Many people noticed how the advertisement poses traditions from the 50’s, where men would go to work all day and then they’d come home to a cooked meal by their wife, who would be dressed up just waiting for their husband to come home. It’s so old, and so not what women are about nowadays. Get with the times, people!
Could be that @marksandspencer thinks that women's "fancy little knickers" ARE" outfits to impress"? It's just that men get to impress at the office and women get to impress the men at home, of course.
— Dr. Ann Olivarius (@AnnOlivarius) November 20, 2018
If you don’t know what Marks and Spencer stores are like, their stores are usually filled with those who are about 50+, so if someone of that age dressed the window, then we can see their misunderstanding, but whoever authorised this and thought that this would be a good idea, must have lost the plot a little…
However, people who have also passed the store have debunked this bad marketing strategy, and revealed that on the other side, there was in fact a professional woman’s wear section…
ADVERTISEMENT
Well no, because the same store had this window also pic.twitter.com/aownR0vV7X
— mikey m (@_Mykee_) November 20, 2018
And despite someone mentioning how although it’s great that they’ve balanced the ‘professional’ section, the ‘sexy’ section for men, seems to have disappeared off Marks and Spencer’s agenda. Although, photos of balls in boxers aren’t always the nicest things to look at when you’re shopping for stocking fillers…
I'm delighted by that, actually! Now show me the window of the men's underwear. Where are the, uh, "fancy little boxers"?
— Dr. Ann Olivarius (@AnnOlivarius) November 20, 2018
Walk around any branch and I'm sure you'll see plenty of that actually. As a guy, I hate shopping for underwear under big photos of other bloke's bulges. So I think we already have equality in terms of uncomfortable images of underwear modelling.
— David Gilson (@davidgilson) November 21, 2018
Although there are different viewpoints on the matter, there is no equality shown, which is the biggest issue women face today. Marks and Spencer, do better.
Do you think Marks and Spencer were sexist with their shop front? Do you reckon it was a marketing scheme based on their best sellers? Let us know in the comments, on on Twitter at @WhatsTrending.
ADVERTISEMENT
