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Simone Biles’ Vogue August edition cover shoot has sparked backlash in the quality and creativity of the photos, and the internet calls for more use of Black creatives at the magazine. Vogue has recognized their lack of diversity in the past and has since promised to act on making a change.


After the release of US Olympic Gymnast Simone Biles’ August Vogue issue, people are citing a lack of diversity on the creative side of the magazine as a result of subpar photographs in the spread.

The feature story highlighted Simone’s powerful truth and inspiring journey to becoming America’s most decorated gymnast, as well as the role model she has become for the next generation. The spread included the cover story and portraits shot by famous American photographer, Annie Leibovitz.

Once the issue launched, the Internet sparked immediate criticism for the way Simone’s photos were captured and edited and the lack of creativity in her clothes and poses. 

One person on Twitter showed how he would have edited the cover shot, showing a before and after effect of color correcting.

And another did the same, saying, 

While readers loved reading about Biles’ accomplishments and the powerful messages captured in the feature, they couldn’t help but notice how this was a missed opportunity for Vogue to use a Black photographer.

In 2018, Beyoncé’s September issue was Vogue’s first cover shot by a Black photographer, 23-year-old Tyler Mitchell, and it was actually Beyoncé herself who hired him for the shoot. He became Vogue’s first Black photographer to shoot a cover photo in their 125 year history. There hasn’t been another photographer to do a cover since.

And back in June, at the start of the Black Lives Matter protests, editor-in-chief Anna Wintour wrote an internal email to Vogue staff saying, “I want to say plainly that I know Vogue has not found enough ways to elevate and give space to Black editors, writers, photographers, designers and other creators.”

She went on to acknowledge the lack of diversity and thought saying, “We have made mistakes too, publishing images or stories that have been hurtful or intolerant. I take full responsibility for those mistakes.” She then promised her staff that the magazine will do better in hiring Black creatives going forward. 

Let’s flashback to the “Vogue Challenge” that circulated the creative Internet sphere earlier this spring, which was a direct result of the lack of diversity at one of the world’s most prolific magazines.

The Vogue Challenge took off as a tribute to the Black Lives Matter movement as people put together their own versions of what their cover photos would look like. It started with the intention for creatives in the Black community, but went viral as people world-wide tried their hand at the trend.

Vogue themselves even published a story on the topic and the lack of diversity in their own industry, saying, “the people depicted in fashion imagery tend to also reflect a narrow subset of the population. As the industry works towards changing for the better, a crowdsourced overview of new talent is cause for celebration. A scroll through the submissions proves that there is no shortage of willing and capable people, and artists must be fostered, supported, and granted the chance to enter the highest levels.”

People thought the widespread popularity of this challenge would incite Vogue’s use of more diverse photographers and editors.

A Twitter user acknowledged the trend and said, 

 

Nonetheless, people are still really excited for Simone as this is her first Vogue cover, calling these photos of her “gorgeous” and representative of “strength, poise, and America.” But others are using this as a wake up call for Vogue going forward. 

It also should be noted that back in March when Simone’s photoshoot was shot and her feature was written, America was in a much different place than it is now. In the wake of the Black Lives Matter movement and the civil unrest we see today, this feature story may have taken a different angle than what has presently been written. Vogue journalist Abby Aguirre reached out to Simone since the initial interview, and the story has been updated in the wake of this new political climate in which Simone spoke of the outrage of the recent killings of Black people, the systemic racism in the United States, and the importance of taking a stand in this movement. 

Make sure to read this article if you haven’t and be sure to help keep magazines accountable by pressuring them to add more diverse creatives to their teams. If we want to see a change in how people of color are reported on and represented in the media, then we must follow through with these platforms to keep their word with each edition. 

Let us know what you think about this latest news regarding Vogue and Simone Biles, was she cheated from her Vogue moment or did the photos capture the essence of the story?