This guy really didn't want people to know he was seeing 50 Shades of Grey, especially not the Danish television-watching audience.
TV2/Nord was interviewing Maibritt Berg from Aalborg about her experience watching the film when, on the right side of the screen, a man by himself comes out of the theater, pauses at seeing the camera, turns around, then stands awkwardly in the background for a good 15 seconds before deciding to get the good golly out of there.
Don't worry about it, guy! Here in America, men of all ages and sexual orientations have flocked to see 50 Shades of Grey in groups and solo. No need to be shy.