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The Government Finally Sees Creators as Small Businesses

Try explaining a YouTube channel to a loan officer. You have revenue, but it swings from month to month. You have an audience of millions, but it lives on a platform you don’t own. You have a business, but there’s no box on the application that describes it. On Oct. 15, the U.S. Small Business Administration gave creators that box. The agency issued guidance stating that creator-led businesses should be classified under NAICS 5121, the federal industry code for motion picture and video industries, when applying for SBA programs. The SBA called it the first federal small-business classification guidance to