Katy Perry’s latest music video is stirring controversy in Spain following a recent announcement from local officials. Nearly a week after the 39-year-old pop star released her “Lifetimes” music video, the Environment Department of the Balearic Islands reported on August 14 that the production company responsible for the video did not secure the necessary permissions to film at the protected sand dunes of Ses Salines Natural Park.
According to the press release, which has been translated from Spanish to English, the Environment Department is now investigating whether the filming of the video, directed by Stillz and featuring Perry, caused any environmental damage to the beach area. The protected dunes, where Perry appears in the video, are marked off with ropes, indicating restricted access.
The department clarified that while the filming does not constitute a “crime against the environment,” it is considered an infringement due to the lack of proper authorization. The press release emphasized that video production activities can be approved if the correct procedures are followed.
Released on August 8, Perry’s “Lifetimes” music video showcases the singer’s vibrant journey through Ibiza. The clip features Perry enjoying various activities on the island, including partying, swimming, and socializing at local bars and clubs. The video captures her in multiple outfits, dancing at different venues, tossing pizza to the crowd during a DJ set, and riding on the back of a motorcycle.
“Lifetimes” is the second single from Perry’s upcoming sixth studio album, “143,” which is set to be released on September 20 via Capitol Records. The album also features the lead single “Woman’s World.” Perry described “Lifetimes” as a celebration of deep and meaningful connections, whether with a partner, a friend, or even a pet. She expressed that her daughter, Daisy Dove, whom she shares with fiancé Orlando Bloom, is her personal soulmate. “It’s about finding that one deep and satisfying love of your life,” Perry explained. “A soulmate doesn’t always have to come in the form of a partner—it can come in all different ways.”
Perry further reflected on her bond with her daughter, saying, “For me, it is my daughter—I ask her every night, ‘Will you find me in every lifetime?’ She says yes, and I feel found. You’ll find each other, over and over again, for lifetimes.”
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The controversy surrounding the music video highlights ongoing concerns about environmental protection and the impact of commercial activities on natural reserves. The Environment Department’s investigation will determine if further actions are necessary to address the potential damage caused during the production.
