Celebrity chef, TV personality, and former U.S. Army Master Sergeant Andre Rush, known to his fans as “Chef Rush,” has announced the launch of his new channel on Fanfix, a leading platform for brand-safe content monetization. Chef Rush, who has built a massive online following due to his expertise in cooking, nutrition, and fitness, will now engage directly with fans in a more personal and interactive way on Fanfix.
Rush, a passionate advocate for military service members, food insecurity, and nutrition, has spent over three decades building a multifaceted career. His rise to prominence began during his time serving as a White House chef under four presidential administrations. His military service spans more than 20 years, and his influence extends across a variety of industries.
In 2023, Chef Rush hosted Kitchen Commando, a TV series on Tubi where he helped struggling restaurant owners turn their businesses around. The show was executive produced by celebrity chef Gordon Ramsay and ran for 10 episodes. In 2024, Rush starred in Culinary Class Wars, a competitive cooking show that aired on Netflix. The South Korean-based series brought together chefs from around the world to compete for the top culinary title.
Currently, Chef Rush is involved in several initiatives, including partnerships with NASA and food services giant Sodexo. He is working on projects focused on addressing nutritional deficiencies, food insecurity, and promoting equity, while also supporting youth programs designed to encourage healthy eating habits.
With over 12 million followers across social media platforms, Rush’s online presence continues to grow, fueled by his content on cooking, muscle-building, and mental health. Now, with his new Fanfix channel, Chef Rush aims to deepen his connection with fans and take his influence in the creator economy to the next level.
Fanfix, a platform known for its brand-safe environment and subscription-based content model, will allow Rush to interact more closely with his diverse audience. Through direct messages, live streams, message blasts, and exclusive content, Rush plans to provide his followers with behind-the-scenes insights from his personal life, the kitchen, and his work in the military.
“My Fanfix page is going to be the only place where cooking and fitness collide to make a true fan community,” said Chef Rush. “I’ll talk about some of the most interesting things from my time at the White House, in the military, and of course, in the kitchen. You’ll come for the cooking, but stay for the biceps and camaraderie!”
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Fanfix is quickly gaining traction as a platform for creators across various industries. The company recently announced that it has paid out more than $100 million to its creators and is on track to hit $1 billion in payouts by 2027. With over 15 million users worldwide, Fanfix offers creators the opportunity to monetize their content in a safe, supportive environment. Top creators on the platform are earning more than $1 million per month, and many say Fanfix has transformed their careers and financial well-being. The platform, which does not allow nudity or explicit content, is designed to provide creators with financial independence and the ability to engage more authentically with their fans.
“We’re thrilled to have Chef Rush join the Fanfix community,” said Loren Piretra, Chief Marketing Officer of Fanfix. “Chef Rush is a unique figure in the creator economy with a wide range of interests and expertise. On Fanfix, he’ll be able to share exclusive, behind-the-scenes content and offer fans an intimate look into his daily life. We’re excited for him to take his content to the next level and provide even more value to his loyal fans.”
For Rush, the move to Fanfix marks a new chapter in his career, one that will allow him to connect with his fans on a deeper level and continue his mission of advocacy for nutrition and mental health.
Fans can subscribe to Chef Rush’s Fanfix channel to access exclusive content, live interactions, and more. For those interested in learning more about becoming a creator on Fanfix, additional information is available at fanfix.io.
