Summary:
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The internet’s beloved Vine is returning as diVine, funded by Jack Dorsey’s nonprofit, promising a human-first creative space.
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Creators will have access to the original Vine archive, retaining the looping format while offering modern tools.
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The revival comes as a response to a surge in AI-generated content on social platforms, offering a safe zone for creators.
The internet’s favorite six-second fever dream is getting a second life. Vine, the platform that shaped an entire generation of meme culture, comedy, and creator talent, is officially returning as diVine, and Jack Dorsey is the one making it happen.
The former Twitter CEO has personally funded the reboot through his nonprofit, and Other Stuff, teaming up with one of Twitter’s earliest employees, Evan Henshaw-Plath, known as Rabble. They claim their mission isn’t to simply resurrect the app, but restore a piece of internet history that millions assumed was lost for good.
diVine is set to launch with access to the original Vine archive, meaning fans will be able to revisit tens of thousands of classic clips that defined early creator culture. Many of these videos haven’t been viewable in years outside of fragmented re-uploads.
Vine originally launched in January 2013 after being acquired by Twitter and quickly went viral. Its looping six-second videos helped launch full-fledged careers for creators like Shawn Mendes, Logan Paul, Lele Pons, and dozens more. But Twitter struggled to monetize the platform and abruptly shut it down in early 2017, leaving creators in limbo and fans mourning a format that never found a true replacement.
Nearly a decade later, Dorsey’s revival feels intentional. Since stepping down as Twitter CEO in 2021 and leaving its board in 2022, he has shifted his energy toward decentralization, creator-centric tech, and public-interest projects. diVine fits that roadmap.
Setting itself apart from every other major social platform today, the app will ban AI-generated content entirely. Rabble explained the decision bluntly in an interview with Business Insider, criticizing companies like Meta and OpenAI for flooding feeds with machine-generated media. diVine positions itself as a human-first creative space, pushing back against what he calls the “enshittification” of social platforms — a term coined by author Cory Doctorow to describe how platforms degrade as they prioritize profit and automation over users.
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That stance has already sparked excitement online, with users calling it a rare safe zone from the rising tide of AI-assisted content.
Vine comeback and it’s not gonna be filled with AI slop https://t.co/MfX3Ys02A3 pic.twitter.com/0HmDYA0glZ
— The Peoples Champion (@AG7x_) November 13, 2025
Tristan Simmonds, the creator behind viral Vine “I’m in my mom’s car. Broom broom,” recreates the video with his mother after 10 years. pic.twitter.com/dJvg5nNB9m
— Pop Crave (@PopCrave) June 21, 2024
diVine is expected to retain Vine’s looping format while offering modern tools for creators and giving them control over their copyrighted work. If an original Vine creator wants their clips removed, diVine will honor takedown requests.
The timing couldn’t be more relevant. TikTok is facing continued political scrutiny in the United States. Instagram and YouTube are increasingly flooded with AI-generated micro-content. Elon Musk has pivoted X toward AI video generation through Grok Imagine. And nostalgia for the chaotic intimacy of early-internet media is at a high.
