Lisa of Blackpink unveiled a vibrant new music video with Tyla and a sleek Bose earbuds collab on May 10 in Los Angeles, fusing music, fashion, and tech into a standout cultural moment.
Blackpink’s Lisa and Grammy-winning artist Tyla have officially teamed up for the sultry, summer-infused music video for “When I’m With You.” The track is featured on Lisa’s long-awaited debut solo album, Alter Ego, which dropped earlier this year.
Directed by Olivia de Camps, the video is set during a sweltering summer day, blending the playful chaos of heatwave delirium with breezy visuals of late-night escapes. Ice thrones, dance breaks, pool parties, and an unexpected rainstorm keep the energy moving as the two global stars radiate chemistry on screen.
This marks the first musical collaboration between Lisa and Tyla. Their creative relationship began last year when the pair were featured in Rolling Stone’s “Musicians on Musicians” series. The interview revealed their mutual admiration and creative processes, laying the foundation for this joint effort.
A Look Into Lisa’s Solo Era
Alter Ego represents a new chapter for Lisa, as she steps into the spotlight alone after massive global success with Blackpink. In her conversation with Tyla for Rolling Stone, Lisa opened up about the unique challenges and freedom of going solo.
“I’m trying to have fun, and I’m learning by taking risks,” she said. “With the group, you’ve got your girls and they’re super supportive… But me working alone is like, ‘Oh. Is it the right decision or not?’”
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@lm_0327 LISA & Tyla for Rolling Stone Musicians on musicians series! #LISA #LALISA #LLOUD #TYLA #MusiciansOnMusicians
That spirit of experimentation and boldness runs through both the video and her broader rollout for the album, which mixes visual storytelling, dance-forward performances, and brand collaborations.
Lisa x Bose: The Ultra Open Earbuds Drop
As part of her ongoing partnership with Bose, Lisa also launched a new product tied to the Alter Ego era: the Bose × LISA Ultra Open Earbuds, which debuted at a pop-up event in Los Angeles on May 10.
Retailing for $399, the earbuds go on sale to the public exclusively on Bose.com starting Monday, May 12 at 9 a.m. ET.
The Ultra Open Earbuds feature a cuff-like design that sits on the outside of the ear, combining immersive audio with open-ear awareness — a look that reads more like high fashion than high-tech. Lisa’s custom version is styled in metallic chrome and black, finished with a glossy shine and adorned with her signature star emblem from Alter Ego on both the buds and charging case.
“After falling in love with the Ultra Open Earbuds, I wanted to bring my fans a reimagined design that is as bold as my music and style,” Lisa said in a statement. “Music and fashion are how I express myself, so creating a custom pair was such a natural fit.”
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Fans Embrace the Video’s Cool, Summer Fantasy
The “When I’m With You” video is being praised for its dreamy, summertime aesthetic and infectious energy. From the melting heat of the opening scenes to the electric choreography under moonlight, fans are applauding both Lisa and Tyla for capturing the carefree vibe of the season with effortless chemistry.
in 1 hour and 22 mins, Lisa and Tyla will change lives with the When I’m With You MV
— VIXII 𓍢ִ໋🌷͙֒ᰔᩚ (@margielamusique) May 16, 2025
The video even features a surprise cameo from actor Mason Gooding (Scream, Booksmart, Heart Eyes), who appears dancing and vibing alongside Lisa in one of the poolside scenes.
WATCH: #Lisa Embraces Passion And Intimacy In Sultry “When I’m With You” MV Feat. #Tylahttps://t.co/Hcl3i1e83D pic.twitter.com/KbHeR3dlwj
— Soompi (@soompi) May 16, 2025
Many are also praising the production quality and direction from Olivia de Camps, noting that the video feels both luxurious and playful—striking a tone that complements the upbeat yet emotional nature of the song.
As Lisa continues her solo journey, When I’m With You and its striking visuals are serving as a bold reminder of her versatility as both a performer and a creative visionary.
A Multimedia Moment
Between her cinematic music video, her solo album rollout, and her fashion-forward tech collab, Lisa is turning Alter Ego into more than just an album — it’s a full-blown creative era. The global star is not just embracing change, she’s leading it, blending performance, style, and innovation into a seamless vision.
With Tyla by her side and Bose in her corner, Lisa’s latest chapter is shaping up to be her boldest yet.
