Leading U.S. cannabis brand STIIIZY has officially launched its latest innovation — STIIIZY Seltzers, a new line of hemp-infused canned beverages designed to provide a refreshing, uplifting experience. Available for purchase online at STIIIZYHemp.com, the new product line marks the brand’s first entry into the growing cannabis beverage market.
Each 12-ounce can of STIIIZY Seltzer contains 5mg of Hemp Delta-9 THC, a non-psychoactive component of the cannabis plant. The hemp-based drinks are designed to help consumers unwind, recharge, and enhance social moments. The beverages are alcohol-free, low in calories, and low in sugar, offering a healthier alternative to traditional alcohol-based drinks.
“We expanded into seltzers because we recognize the way our customers enjoy cannabis is expanding to include beverages,” said Darren Blair, Vice President of Business Development at STIIIZY. “We’ve observed the dynamic trends that drive our loyal customers’ behavior, and we can’t wait to share these flavors inspired by our most popular STIIIZY strains with consumers.”
At launch, STIIIZY Seltzers are available in four bold, strain-inspired flavors:
- Strawberry Kiwi: A harmonious blend of ripe strawberries and tangy kiwi that delivers a refreshing and fruity experience.
- Watermelon Wave: A juicy combination of ripe watermelon and strawberry, evoking the feel of a sun-drenched summer day.
- Caribbean Breeze: A tropical mix of fruits with a refreshing finish, designed to transport drinkers to a sun-soaked beach.
- Mango Tango: A vibrant fusion of golden mangoes and citrus, creating a tropical, celebratory flavor with every sip.
Retailing at $19.99 for a 4-pack, STIIIZY Seltzers are currently available for online purchase at STIIIZYHemp.com. The beverages will soon be stocked in select retail locations across the U.S., providing wider access to cannabis consumers. The launch of this new product comes at a time when the cannabis beverage market is seeing rapid growth. According to industry projections, the global cannabis beverage market is expected to reach $3.8 billion by 2030, growing at a compound annual growth rate (CAGR) of 15.6% from 2023 to 2030.
STIIIZY is no stranger to success in the cannabis industry. Best known for its vape pods, the company has built a loyal customer base and is ranked as the top-selling cannabis brand in the U.S. In addition to its vape products, STIIIZY is also number one in flower and extracts and holds 15% of the cannabis market share in California. The brand’s expansion into hemp-infused beverages is another step toward maintaining its leadership in the evolving cannabis space.
While STIIIZY’s other products are THC-based, the seltzers are made from hemp, meaning they are non-psychoactive and do not produce the intoxicating effects typically associated with cannabis. Hemp-infused drinks are derived from the cannabis sativa plant, containing less than 0.3% THC, and focus primarily on delivering the plant’s nutritional benefits without the high. This makes them an appealing option for those who are looking for a more relaxed experience, rather than a psychoactive one.
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“We’ve taken our expertise in cannabis and applied it to a new product category that will appeal to a broader range of consumers,” Blair added. “STIIIZY Seltzers offer a refreshing and fun way to enjoy the benefits of hemp while keeping the experience light and social.”
The launch of STIIIZY Seltzers further solidifies the company’s commitment to offering high-quality cannabis products that cater to evolving consumer preferences. By introducing a product line that combines the benefits of hemp with a fun and flavorful format, STIIIZY continues to push the boundaries of innovation in the cannabis industry.
About STIIIZY
Founded in 2017, STIIIZY is a vertically integrated cannabis company based in Los Angeles. Known for its high-quality products and strong brand presence, STIIIZY is the largest private cannabis company and top-selling cannabis brand in the U.S. The company operates seven cultivation facilities, five manufacturing facilities, and four distribution centers, along with 39 retail stores in California and three in Michigan. STIIIZY is committed to making a positive impact in local communities through investments in parks and schools, as well as offering assistance to veterans.
With over 2,000 employees, STIIIZY serves more than 20,000 customers daily, continuing to innovate and lead the way in the rapidly growing cannabis market.