Lifestyle The Future of Sports Media On YouTube and More: Athletes as Creators and the Rise of ‘Sportsfluencers’ The sports media landscape is undergoing a seismic shift. In 2024, sports content on YouTube saw a remarkable 45% increase, with more than 35 billion hours of content watched. by Andy Lalwani
BÉIS Takes Retail to New Heights with Human Claw Machine Activation and Moving on To Other Cities Next
The Future of Sports Media On YouTube and More: Athletes as Creators and the Rise of ‘Sportsfluencers’