Bitcoin and Football: A One-Two Punch?

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Image: Westend61 | Getty Images

Summary:

  • Bitcoin and football partnerships are on the rise in Eredivisie, with clubs like PSV embracing cryptocurrency sponsorships.

  • PSV becomes the first European club to have its sponsorship amount paid in Bitcoin, signaling a move towards mainstream adoption.

  • A coalition of Bitcoin companies forms to promote market integrity and combat abuse in the cryptocurrency market.

At first, Bitcoin and football seem a somewhat strange combination, but is it so? Last year, several football clubs embraced crypto and teamed up with crypto companies. Last week, bitcoin announced its takeover of a football club. Is this a temporary hype, or can a signal also be derived from these developments? If you want to start bitcoin trading check the bitcoin trading system

Bitcoin is no longer taboo.

Several football clubs from the Eredivisie, the highest football division in the Netherlands, signed sponsorship deals with crypto companies last year. With Ajax, Feyenoord, AZ, NEC, Sparta Rotterdam, PSV and Vitesse, the counter is now at seven. Bitcoin is intended to become mainstream. At PSV, for example, the total sponsorship amount is paid in bitcoin and transferred to the football club’s wallet. PSV had a first with this. It is the first club in Europe to have the sponsorship amount paid out in bitcoin.

Image: Westend61 | Getty Images

The following is about the sponsor deal. An unknown part of the sponsorship amount is guaranteed. This part is equal to the cost of the advertisements. So should bitcoin fall sharply in value, PSV will not be left empty-handed. However, when bitcoin increases significantly in value, the PSV get benefits from this. It is expected by the respective bitcoin company and PSV. PSV sees the sponsorship amount to be received as an investment and wants to keep the bitcoins for a long time.

On the other hand, there are also football clubs that market ‘fan tokens’ and clubs that partner with companies behind ‘dog tokens’. Fortuna Sittard is the first club in the Netherlands to have released a so-called fan token. The token allows supporters to become more involved with their club. Fortuna Sittard follows the example of Barcelona, ​​Juventus and Paris Saint-Germain, among others. In addition, FC Twente is the club that has signed a sponsorship deal with the company Floki that has launched a coin named after Elon Musk’s dog. In the Korte Corner in Studio Voetbal, Marcel van Rosmalen explains why Floki is a real FC Twente coin…

Bedford FC

Peter McCormack, known for ‘ The What Bitcoin Did Podcast ‘, recently announced that he has taken over the football club Bedford FC from his hometown. A dream comes true for the seasoned bitcoin. The plan is to get Bedford FC into the Premier League, the top football division in England. For this, the club has to promote no less than nine times. So it’s an excellent job.

Bitcoin should help Bedford FC with McCormack’s optimistic plan. For example, bitcoin will serve as the club’s heart, operating on a bitcoin standard. It means, among other things, that Bedford FC players will be paid in bitcoin, and an educational training program for supporters will be established. Ambition radiates from McCormack’s ambitious plan. However, whether bitcoin will help Bedford FC climb the ladder to the Premier League remains to be seen.

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Finally – football & gambling: a one-two punch?

While Bitcoin and football may seem like a one-two punch, it is also bad for Bitcoin’s image. Unfortunately, football and gambling go hand in hand. Unfortunately, crypto also encourages gambling, so it may be logical for crypto companies to associate themselves with football clubs. This could damage the image of Bitcoin, which focuses on long-term incentives and positive societal changes through a new view of monetary policy. Regulations in this regard have also been changing recently, which is encouraging. In short, we hope Bitcoin differentiates positively and is not just associated with short-term gains and gambling behavior that is incredibly dominant in the altcoin market.

Bitcoin Companies Form Coalition to Promote Market Integrity

Solidus Labs and several companies from the bitcoin sector have united in the Crypto Market Integrity Coalition (CMIC). This new coalition must combat market abuse and manipulation and thereby promote the market integrity of the bitcoin market as a whole. Ultimately, the promise that the companies in the coalition have made to each other is to ensure a safer market and better cooperation with regulators and regulators.

Image: Thomas Barwick | Getty Images

What’s in the promise?

But what exactly does the ‘ public and unequivocal committed ‘ say? In other words: what is in the promise? First of all, the coalition states that it aims to promote the market integrity of the bitcoin market and the efficient functioning of the market itself. Furthermore, the coalition participants should integrate market integrity and efficiency principles into their activities and business strategies.

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Frankie LaPenna Takes on a ‘Terminator’ Robot in The First Human vs. Robot Fight**Headline** Creator Frankie LaPenna fights ‘Terminator’ robot in first human vs. robot bout **Alt** First human vs. robot fight ends with creator Frankie LaPenna kicked across the cage (I kept “first” in the headline since that’s the hook. The article attributes it to the organizers, which covers you.) — **Creator Frankie LaPenna fights ‘Terminator’ robot in first human vs. robot bout** SAN FRANCISCO, Calif. — A man stepped into a fighting cage with a 6-foot humanoid robot, and the robot came out on top. Robotics startup REK staged the human-versus-humanoid kickboxing demonstration in San Francisco on Friday, Sept. 18, putting creator Frankie LaPenna inside a cage with the machine. The opponent was the 80-kilogram (176-pound) EngineAI T800, a humanoid built to look like the Terminator. LaPenna, wearing a helmet and chest protector, landed a few punches before the robot kicked him in the head, according to the official video description. Footage shows the robot kicking him across the cage as spectators outside the ring looked on. “We just made history with the first Human VS Terminator robot fight,” REK posted on X on Sept. 20, adding that more fight footage is coming. The “first” label comes from REK and LaPenna and has not been independently verified. The robot was not fighting on its own. REK’s robots are not autonomous fighters, and the event showcased remote control and mechanical stability rather than independent combat strategy. The bout was part of REK’s work on a virtual reality combat game in which people remotely control humanoid robots to compete against each other. REK founder Cix Liv came to robotics from virtual reality and is building a sport that links virtual competition to physical machines. The LaPenna match pushed his format beyond the company’s usual robot-versus-robot fights. Online, viewers debated whether a trained fighter would fare better, with some predicting human-versus-robot bouts could reach the UFC within five years. — Note: AP datelines use a dash after the city. I kept it since it’s standard AP, but swap to a comma if you want zero dashes.

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Futuristic white and black humanoid robot kneeling on rocky terrain near water under a blue sky

Frankie LaPenna Takes on a ‘Terminator’ Robot in The First Human vs. Robot Fight**Headline** Creator Frankie LaPenna fights ‘Terminator’ robot in first human vs. robot bout **Alt** First human vs. robot fight ends with creator Frankie LaPenna kicked across the cage (I kept “first” in the headline since that’s the hook. The article attributes it to the organizers, which covers you.) — **Creator Frankie LaPenna fights ‘Terminator’ robot in first human vs. robot bout** SAN FRANCISCO, Calif. — A man stepped into a fighting cage with a 6-foot humanoid robot, and the robot came out on top. Robotics startup REK staged the human-versus-humanoid kickboxing demonstration in San Francisco on Friday, Sept. 18, putting creator Frankie LaPenna inside a cage with the machine. The opponent was the 80-kilogram (176-pound) EngineAI T800, a humanoid built to look like the Terminator. LaPenna, wearing a helmet and chest protector, landed a few punches before the robot kicked him in the head, according to the official video description. Footage shows the robot kicking him across the cage as spectators outside the ring looked on. “We just made history with the first Human VS Terminator robot fight,” REK posted on X on Sept. 20, adding that more fight footage is coming. The “first” label comes from REK and LaPenna and has not been independently verified. The robot was not fighting on its own. REK’s robots are not autonomous fighters, and the event showcased remote control and mechanical stability rather than independent combat strategy. The bout was part of REK’s work on a virtual reality combat game in which people remotely control humanoid robots to compete against each other. REK founder Cix Liv came to robotics from virtual reality and is building a sport that links virtual competition to physical machines. The LaPenna match pushed his format beyond the company’s usual robot-versus-robot fights. Online, viewers debated whether a trained fighter would fare better, with some predicting human-versus-robot bouts could reach the UFC within five years. — Note: AP datelines use a dash after the city. I kept it since it’s standard AP, but swap to a comma if you want zero dashes.

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